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Is Your Business Getting Online Reviews on the Sites that Matter?

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If you are an auto body or repair business you have probably been solicited by an industry specific review site telling you how important it is for you to sign up for their review service.

While that may seem like a good idea at first, the problem is, most of these industry review sites are not used or recognized by the consumer and do not help the local business with its local SEO performance.

If your business wants reviews that consumers recognize and improves your company’s local search performance focus on YELP and Google…www.thereviewengine.com.

Automotive Retailers Association of British Columbia Selects eMarketing Sherpas as Preferred Provider of Consumer Marketing Solutions

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ARA Members Now Have Access to The Demand Engine, Review Engine and Digital Lobby Systems

(Poway, CA. February 9, 2016) The Automotive Retailers Association (ARA) of British Columbia, Canada and eMarketing Sherpas announced today that The Demand Engine, The Review Engine and the Digital Lobby are now available to all ARA members as the preferred consumer sales, marketing and customer service solutions for the association.

David Ribeiro, ARA’s Director of Industry Relations, said, “I was looking for a way to bolster the ARA Collision Certification program with the ability to link marketing to the consumer. It also needed to provide a method of promoting the members of that same program. The The Demand Engine, The Review Engine and the Digital Lobby solutions and services are exactly what we were looking for.”

According to the Automotive Retailers Association and eMarketing Sherpas, The Demand Engine system is a software as service (SaaS) system that automates virtually all aspects of a shop’s digital sales, marketing and customer service activities. The Review Engine is guaranteed to help shops capture more online reviews, make it easier to manage their online reputation, improve search-engine performance and increase online sales leads and referrals, to name a few of its many capabilities. Finally, The Digital Lobby is an in-house sales, marketing, customer service and education system that includes digital signage, menu board, kiosks and mobile apps.

Frank Terlep, Founder of eMarketing Sherpas states, “We are very excited to have been selected by the ARA as their preferred consumer marketing system provider. Our Demand Engine CRM Suite, Review Engine Online Review and Reputation Marketing System and Digital Lobby In-House Digital Signage and Menu System provide ARA member shops with the automotive industry’s most powerful digital based consumer sales, marketing and retention solutions.”

Automotive Service Association (ASA) Selects eMarketing Sherpas Consumer Marketing Suite as Member Benefit

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ASA Members Now Have Access to The Demand Engine, Review Engine and Digital Lobby Systems

(Poway, CA. February 3, 2016) The Automotive Service Association (ASA) and eMarketing Sherpas announced today that The Demand Engine, The Review Engine and the Digital Lobby systems are now available to all ASA members as a special member benefit.

According to the Automotive Service Association (ASA) and eMarketing Sherpas the selection of The Demand Engine, The Review Engine and the Digital Lobby systems as a special benefit will help ASA members implement and benefit from the widest range of digital based sales, marketing and customer service tools available to the auto service and auto body repair industries.

Dan Risley, ASA’s president and executive director, said, “We are excited to offer our members access to these powerful sales, marketing and customer-service solutions. The products from eMarketing Sherpas offer more options and solutions than any other company that is a direct competitor.”

According to ASA and eMarketing Sherpas, The Demand Engine system is a turnkey software as service (SaaS) system that automates virtually all aspects of a shop’s digital sales, marketing and customer service activities. The Review Engine is guaranteed to help shops capture more online reviews, make it easier to manage their online reputation, improve search-engine performance and increase online sales leads and referrals, to name a few of its many capabilities. Finally, The Digital Lobby is an in-house sales, marketing, customer service and education system that includes digital signage, menu board, kiosks and mobile apps.

Frank Terlep, CEO of eMarketing Sherpas states, “The the Automotive Service Association (ASA) understands that their members need and want new and better ways to market to, sell and service today’s “connected consumer”. Our Demand Engine CRM Suite, Review Engine Online Review and Reputation Marketing System and Digital Lobby In-House Digital Signage and Menu System will provide ASA member shops with a selection of sales, marketing and customer service solutions unmatched in the market today.”

Coalition of Automotive Service Providers (CASPER) Selects eMarketing Sherpas as Preferred Provider of Consumer Marketing Solutions

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CASPER Members Now Have Access to The Demand Engine, Review Engine and Digital Lobby Systems

(Poway, CA. January 26, 2016) Today the Coalition of Automotive Service Providers (CASPER) and eMarketing Sherpas announced that eMarketing Sherpas has been selected as the association’s preferred consumer marketing solution provider.

According to CASPER the selection of the Demand Engine, Review Engine and the Digital Lobby solutions will assist CASPER members implement and benefit from the widest range of digital based sales, marketing and customer service tools available to the auto service and auto body repair industries.

John Vanderschaaf, President of CASPER comments, “We are very excited to offer our members access to these powerful sales, marketing and customer service solutions. Our members are always looking for more and better ways to improve how they market their businesses, increase their sales and improve the way they service their customers. The Demand Engine, Review Engine and Digital Lobby systems from eMarketing Sherpas offers more options and solutions than any other company we have researched.”

Frank Terlep, Founder and CEO of eMarketing Sherpas states, “The Coalition of Automotive Service Providers (CASPER) understands that their members need and want new and better ways to market to, sell and service today’s “connected consumer”. Our Demand Engine CRM suite, Review Engine online review and reputation system and Digital Lobby in-house digital signage, menu board and interactive kiosk system will provide CASPER member shops with a selection of sales, marketing and customer service solutions unmatched in the market today.”

According to CASPER and eMarketing Sherpas, The Demand Engine CRM Suite is a turnkey, sales, marketing and customer service system that includes email and SMS/text marketing and communications, social media marketing, online review and reputation management, Net Promoter Score (NPS) management, a 10-page website, Apple and Android mobile apps, eCoupons and promotions, in-house digital signage and menu boards and more.

The Review Engine is the automotive industry’s most powerful online review and reputation management system and is guaranteed to help automotive businesses generate more online reviews and make it easier for businesses to manage their online reputation. The Review Engine integrates with and generates reviews on YELP, Google, YAHOO, Facebook, Citysearch, YP.com, YP.ca and more than 100 other review and social media sites.

The Digital Lobby is an in-house point of sale, digital signage, menu board and interactive kiosk point of sale marketing system designed to help increase sales, improve customer service, enhance the consumer experience and allow the consumer to interact with the business in the shop’s lobby, waiting room, website or on their smart phones!

CSI Surveys VS Online Reviews?

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Many auto body and auto repair shops use 3rd party CSI survey companies to call and survey their customers to ask about their experience.

Many auto body shop organizations are forced to use specific CSI companies as part of a DRP program while some Banner and Repair Networks use 3rd party CSI survey companies to call and survey their customers to measure Net Promoter Scores (NPS). While NPS is important, NPS measurement can be integrated into review request emails and text messages.

In my personal opinion consumers are “surveyed out” and phone and mail based multi-question CSI surveys are obsolete. Consumers don’t want to be interrupted at the dinner table by someone in cubicle calling to ask them 10 questions about their experience at ABC Auto! On the other hand, detailed demographic surveys, performed by a few companies in our industry are still valuable to drive demographic data.

Secondly, in today’s mobile centric society phone based or 10 question CSI surveys just don’t work. Most consumers provide auto body and repair shops with their mobile number and when a CSI surveyor calls that mobile phone 50% of consumers ARE NOT going to answer their phone if they don’t recognize the phone callers ID. And can you imagine trying to answer a 10 question CSI survey on your smart phone?

I believe online reviews and comments are more than enough for Insurance DRP programs, Franchise and Repair Network programs to measure the customer experience at the local business level. The bigger benefit for insurers, shops, franchisors, repair networks and consolidators is the marketing opportunity that is available by using online reviews for both!

Today’s systems, like the Review Engine, can provide insurers, shops, franchisors, repair networks and consolidators with IMMEDIATE consumer feedback without the cost and overhead required for “old fashioned” CSI survey programs!

The Importance of Online Reviews for Auto Body and Repair Shops

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The Importance of Online Reviews for Local Auto Body and Repair Businesses

Did you know that EVERY MONTH in 2015 almost 11 MILLION people performed an online search for collision and auto repair businesses and related services and one of the first things they see are Online Reviews!!!!

My guess is you would like to have your business appear on page 1 of a Google, BING or YAHOO search in your local market. This is just one of the reasons why online reviews on Google, YELP, YAHOO, Facebook and other review sites should be an important component of local auto body and auto repair shop’s marketing strategy!

In the video above, Frank Terlep, Founder of The Review Engine outlines the importance of online reviews for local auto body and auto repair shops and how The Review Engine can help them request, capture, manage and share online reviews.

Get More Reviews or Get Your Money Back

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Our guarantee is simple. Use The Review Engine to request reviews from your customers and we GUARANTEE your business will get more reviews or we will refund up to 6 months of your subscription. (Conditions Apply)

More Reviews = More Referrals & More Sales

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The number speak for themselves. 92% of consumers read online reviews…88% form opinions about your business by reading reviews and 87% of local businesses suffer because they don’t ask for reviews. Is your business asking?

Its Simple, Easy Powerful & Affordable

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The Review Engine makes it easy and affordable to request and manage your online reviews and reputation while automating the capture and sharing of your company reviews. By the way…What is your company’s reputation worth?

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